Our Software Is Our Advantage

i2i (Information2Intelligence) is Direct2Market’s proprietary Web-based software. Our advanced technology generates unparalleled targeted sales for our clients. Utilizing state-of-the-art marketing intelligence, i2i zeroes in on the next most beneficial steps our professionals can take toward your initiative. The constant flow of input unique to this system drastically improves marketing productivity.

As a business process outsourcing company, D2M created i2i technology as an invaluable tool for designing and refining fully integrated marketing strategies. i2i parses out key pieces of knowledge to guide us in implementing and continually optimizing client initiatives. Our professionals use the software to gather extensive data and then use their marketing savvy to construct a flexible, scalable, cost-effective initiative for your business. You can provide us with the initial data, or we can source it for you. The result is an initiative surpassing what you might expect from telemarketing companies.

Solution Architecture:

i2i consists of four interrelated modules that feed information into the database. Once information is gathered, reporting and analytics maximizes your ROI. Each portal is accessed online using a secure login and password that we provide. The four modules are:

Together, these portals create a hybrid sales force automation (SFA), customer relationship management (CRM) and marketing system.

D2M also licenses our platform to clients requiring an internal application to manage inside B2B lead generation, appointment setting or telesales campaigns. i2i is sophisticated, yet inexpensive and easy to use. We provide training on the software to your team or representatives, and since the application is hosted by D2M, your only systems requirement is internet access. No additional systems or management costs are required to leverage a state-of-the-art application that is sure to increase your team’s productivity and sales.